Lean Blog

A guide to unlocking untapped revenue through personalisation in 2023: What is personalisation?

Ask yourself a question – how effective is your personalisation, really? Room for improvement or non-existent – then read on…

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Simple Best Practice Guide to AB Testing

As a follow up to the articles we wrote about the following: Experimentation Led Product Design & The Experimentation Maturity Curve we’ve put together a simple guide to best practices organisations should observe when experimenting to build better products.

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Where Are You Within the Experimentation Maturity Curve?

How effective is your organisation when it comes to experimentation? As a follow up to our previous article about Experimentation Led Product Design. Here’s an article to help you determine your maturity level around experimentation.

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Experimentation Led Product Design

Do you experiment as part of your product design and release process? We’ve written a short article about this very subject.

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Stop Trusting Black Friday Guides

While Black Friday may have started as a post-Thanksgiving shopping trip for American families, it has evolved into what is for many retailers the biggest shopping period of the year (by far).

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What is Lean Methodology? A Beginner's Guide

How to deliver more value to the customers by building healthier, more productive, and more effective teams in which each person’s talents are used to their fullest potential.

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How to Start an Optimisation Program

A practical list of everything you need to know from the get-go.

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Web Analytics Versus Experiential Analytics

Tracking web analytics has been the status quo now for ages. In recent years, experiential analytics have become increasingly powerful, and increasingly important for keeping up with your competition.

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